The Content That Is Hard To Make.

3D films, AI product films, adapts and animation for one of the world's best known food brands.

5M+views on the content Dart made for KFC
500+adapts delivered across sizes, screens and platforms

Client: KFC Pakistan
Industry: Food and beverage
Market: Pakistan
Engagement: Campaigns
Work: Film and video, Social and content, Branding

A Brand That Launches Fast And Everywhere.

The brief: make the content that is hard to make, at fast-food speed.

Five Kinds Of Work, One Team.

KFC brings Dart the content that is hard to make: AI product films, 3D films composited into real streets, and the adapts, animation and seasonal posts that run every day.

All of it ships on fast-food timelines, in the brand's red, so a launch looks the same on a phone, a screen in a branch and a billboard.

01AI product filmsThe Kwench drinks range, filmed with AI and rolled out to social and the launch reel.

KFC bucket on a city billboard, 3D film frame

023D filmsAll of KFC's 3D work, composited into real streets and stadiums.

03Adapts and animationCampaign key visuals resized, adapted and animated for every screen.

04Merch creativeThe KFC Merch Store launch: key visuals, web banners, cutouts and rollups.

05Characters and seasonsAzadi character animations, Eid and seasonal deal posts.

The Kwench Launch.

A new drinks range, filmed with AI instead of a studio shoot, then rolled out to social and the launch reel.

Six drinks, one look. Each pour, hand and backdrop was produced with AI in KFC's red, so the whole range could launch at once without a day in the studio per drink.

Six drink films
Launch reels for social
Range key visual
Vertical screens for branches

Every Drink, Filmed Without A Studio.

Each drink in the range was produced with AI, from the pour to the hand to the backdrop, in KFC's red.

One Look For Six Drinks.
Same light, same red, same hand. The range reads as one launch wherever a single drink appears.
No Studio Day Per Drink.
The footage was generated and directed by Dart, so a new flavour joins the range without a new shoot.
Built For Vertical First.
Every drink exists as a vertical film, which is where KFC's audience watches it.

Kwench social posts.

The Launch Reel.

Vertical launch films built around the drinks and the people holding them, made for social. AI footage, edit and motion, made by one team.

Kwench shakes reel.

Kwench drinks reel.

Launch reel frame, two drinks raised — Reel frame.

Launch reel frame, drink in hand — Reel frame.

Kwench launch reels and frames.

One Range, Every Format.

The same AI footage became the range key visual, social posts and vertical screens, so the launch looked the same online and in branches.

Kwench horizontal key visual with the full range and prices — **Range key visual.** Lemonades, refreshers, krunch shakes and koffee krunch on one board.

Kwench vertical screen — **Vertical screen.** The same frame, cut for in-branch screens.

3D Films.

All of KFC's 3D work: products built in 3D and placed into real streets, branches and stadiums.

The city billboards, the giant bucket, the balloon launch and the trophy drop are not shot. They are modelled, animated and composited onto real location plates, so the moment feels filmed, not built.

Location plates and 3D rebuilds
Ramadan bucket film
Strips Chips n Dips film
PSL trophy drop
K-Zing balloon launch

How A 3D Film Is Made.

Four stages, one street. Shoot the location, rebuild it in 3D, add the product, then light and composite.

Shoot the location.
A real plate from the real street, with the camera move the film will use.
Rebuild it in 3D.
Buildings, road and light rebuilt so the product can sit in the scene correctly.
Add the product.
The bucket, the strips or the balloons, modelled and animated.
Light and composite.
Matched to the plate's light and grain, then graded.

Out-of-home Films People Stop For.

The Ramadan bucket on Minar-e-Pakistan, Strips Chips n Dips across a building, the PSL trophy drop and the K-Zing balloon launch.

Ramadan bucket. The film.

Strips Chips n Dips 3D film frame — **Strips Chips n Dips.**

PSL trophy drop 3D film frame — **PSL trophy drop.**

K-Zing balloon launch 3D film frame — **K-Zing balloon launch.**

Frames and film from Dart's 3D work for KFC.

Campaigns, Merch And Characters.

The everyday work that keeps every campaign on every screen: adapts, animation, merch creative and seasonal posts.

Not every piece starts from a blank page. For campaigns like Mex It Up and Yaari, Dart takes the agency key visual and makes it move and fit everywhere. For the Merch Store and Azadi, Dart makes the creative itself.

Resizes and adapts
Animated adapts
Merch Store launch creative
Azadi character animations
Eid and seasonal posts

One Key Visual, Every Size.

Mex It Up and Yaari. Dart did not make the key visuals for these two campaigns. Dart did the resizing, the adapts and all of the animation.

Yaari. Animated adapt.

Mex It Up. Animated vertical.

Yaari horizontal adapt — Yaari, horizontal.

Mex It Up vertical adapt — Mex It Up, vertical.

500+ Adapts.
Delivered across sizes, screens and platforms, on fast-food timelines.
Animation Included.
Static key visuals become motion for screens, stories and reels.
Every Screen KFC Owns.
Stories, feeds, in-branch screens and web banners, all from one key visual.

Launching The KFC Merch Store.

Online and in store. Key visuals, web banners, product shots, counter cutouts and rollups for the store launch.

Merch Store web banner — **Web banner.**

KFC sneaker product visual — **Product visual.**

Merch Store social post — **Social post.**

Merch Store counter cutout — **Counter cutout.**

KFC Merch Store launch creative.

Characters For Azadi.

Illustrated characters from across Pakistan's regions, animated for Independence Day. Three of them play here.

Pathan.

Punjab.

Sindh.

Azadi character illustration with an instrument — **Character sheet.**

Azadi character animations.

Posts For Every Season.

Eid and seasonal deal posts, designed in the brand's red and built for social.

Built In The Brand's Red.
Seasonal creative that still looks like KFC, with the product doing the talking.
Regional Bucket Art.
Bucket sleeves for Pakistan, Punjab, Sindh and KPK, each in its own pattern.

Eid post with the word Eid built from chicken

Eid creative and regional bucket sleeves.

Hard Content, At Fast-food Speed.

KFC brings Dart the content that is hard to make, 3D films, AI product films, and the traditional posts, adapts and animation that run every day.

5M+

views on the content Dart made for KFC

500+

adapts delivered across sizes, screens and platforms

All

of KFC's 3D work, made by Dart

Figures: Dart Marketing, October 2026.

What We Delivered.

The work on this page, by service. Each card opens the full service page.

Video and motion3D product visualizationVideo productionAnimationAdapts and resizesExplore the service

Brand and designGraphic designPrint collateralMerch store creativeExplore the service

Social, content and influenceSocial contentExplore the service

Questions About Our Work With KFC Pakistan.

Still curious? Book a call or email info@dartmarketing.ai.

What Work Does Dart Do For KFC Pakistan?

The Kwench launch reel and content, made with AI, every 3D film, the Merch Store launch creative, the Azadi character animations, social content, and the resizes, adapts and animation for campaigns such as Mex It Up and Yaari.